The Choplin Group Blog

Strategies, technology, and insights to help you MAXIMIZE your business growth and dominate your local market.

6 Ways The Choplin Group Can Help Electricians Attract More Business
MarketingMay 31, 2025

6 Ways The Choplin Group Can Help Electricians Attract More Business

Learn how professional web design, SEO, and social media can transform your electrical business and drive more revenue.

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How AI is Revolutionizing Local Business Marketing
TechnologyFeb 5, 2026

How AI is Revolutionizing Local Business Marketing

Discover how artificial intelligence is helping small businesses compete with national brands through personalized customer experiences and automated lead generation.

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10 SEO Trends Every Local Business Should Know in 2026
MarketingJan 28, 2026

10 SEO Trends Every Local Business Should Know in 2026

Stay ahead of the competition with these essential SEO strategies tailored for local service providers, focusing on voice search and local intent.

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Maximizing Your ROI with Digital Advertising
AdvertisingJan 15, 2026

Maximizing Your ROI with Digital Advertising

Learn how to optimize your ad spend across Google and Social Media to ensure every dollar contributes directly to your bottom line revenue.

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Building Trust Through High-Quality Video Content
BrandingJan 05, 2026

Building Trust Through High-Quality Video Content

Why professional video is no longer optional for local businesses looking to build immediate credibility with prospective customers.

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The Future of Healthcare Marketing
IndustryDec 20, 2025

The Future of Healthcare Marketing

Exploring new ways healthcare providers can reach patients and provide value through digital education and improved online accessibility.

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Franchise Marketing at Scale
MarketingDec 12, 2025

Franchise Marketing at Scale

Balancing brand consistency with local relevance is the key to successful franchise marketing campaigns across multiple territories.

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