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Lafayette, Louisiana

Built to help local
businesses win.

The same caliber of marketing that national brands enjoy — without the conflicts of interest, bloated retainers, or cookie-cutter strategies that plague the industry.

We took a different path: one client per industry, one shared mission — your growth.
Our Story

How we got here.

Founded on the belief that local businesses deserve marketing partners with zero conflicts of interest, The Choplin Group was built from the ground up to serve one client per industry, per market.

We saw too many agencies juggling competing clients, diluting results, and prioritizing their own growth over their clients' revenue. We took a different path. By limiting ourselves to one partner per vertical, we align our success entirely with yours.

Based in Lafayette, Louisiana, we combine deep local knowledge with enterprise-grade technology to deliver measurable, revenue-driving results for every partner we take on. Explore our full range of services or see the real numbers we've delivered for businesses like yours.

The Spark

Identified the conflict-of-interest problem plaguing local agencies across Louisiana.

The Framework

Developed the Groundwork System — a four-step methodology for repeatable growth.

The Launch

Opened doors with a category-exclusive model and revenue-first partnerships.

What We Stand For

Core values that
drive every decision.

Exclusivity

One client per industry, per market. Your success is never competing with another client's.

Partnership

We don't do vendor relationships. We become an extension of your team, invested in your outcomes.

Transparency

Real-time dashboards, clear reporting, and no hidden fees. You always know where your money goes.

Revenue-First

We measure success by the revenue we help generate — not vanity metrics or impressions.

Community Impact

Strong local businesses build strong communities. Every partner we grow strengthens Acadiana. See how we give back through The Choplin Group Cares.

Innovation

AI chat, automated campaigns, and modern tech — we bring enterprise tools to local business.

0 Client Per Category
0 Pillars of Groundwork
9+ Technology Integrations
100% Revenue-Focused
Meet the Founders

The people behind
The Choplin Group.

Jason Choplin

Founder & CEO

Jason runs The Choplin Group from Lafayette, Louisiana. With a background in IT, web development, and digital marketing, he builds AI-powered systems that automate marketing operations for local businesses. His focus: helping Acadiana businesses compete with bigger players through smarter technology.

Keri Choplin

Co-Owner & Operations

Keri co-owns The Choplin Group alongside Jason. She manages client relationships and business operations, bringing a background in real estate and business management to the team. Her focus: making sure every client gets personal attention and real results.

The Team

Who's behind the work.

Leadership

Strategic vision and client relationships. Setting the direction and ensuring every partner receives white-glove attention.

Marketing Strategy

Campaign architecture, audience targeting, and go-to-market planning tailored to each partner's competitive landscape.

Technology

Website development, CRM integration, automation pipelines, and the technical infrastructure that powers results.

Digital Strategy

SEO, paid media, social campaigns, and content strategy — all tied directly to revenue attribution.

Client Success

Dedicated point of contact for every partner. Quarterly reviews, proactive optimization, and always-on support.

Creative

Brand identity, visual design, video production, and content creation that captures attention and drives action.

Let's Work Together

Ready to partner with an agency
that's all in on you?

Book a free strategy call. We'll audit your digital presence, show you what's broken, and map out exactly how to fix it. Check out our latest news or browse our FAQ to learn more.